{"id":37947,"date":"2018-10-11T10:00:48","date_gmt":"2018-10-11T09:00:48","guid":{"rendered":"https:\/\/www.luxury-hotel-expert.com\/?p=37947"},"modified":"2025-07-14T16:31:17","modified_gmt":"2025-07-14T16:31:17","slug":"art-welcoming-banyan-tree-shanghai-bund","status":"publish","type":"post","link":"https:\/\/delporte-hospitality.com\/en\/art-welcoming-banyan-tree-shanghai-bund\/","title":{"rendered":"The Art of Welcoming at Banyan Tree Shanghai on the Bund"},"content":{"rendered":"<h2 style=\"text-align: justify\"><strong>Interview with Glen Cook, General Manager of Banyan Tree Shanghai on the Bund <\/strong><\/h2>\n<p style=\"text-align: justify\">Named after the Banyan tree that is celebrated for providing shelter to weary travelers in Thailand, Banyan Tree is perhaps better known today as a unique brand bringing together a family of luxury hotel and resort brands. Since its beginnings in Thailand, it has come to share its unique art of welcoming around the world. I have always been impressed by this brand\u2019s ability to draw out the connection between each of its hotels and their respective local environment\u2014all while maintaining a well-defined DNA around the spirit of well-being and relaxation.<\/p>\n<p style=\"text-align: justify\">This is particularly impressive given the brand\u2019s venture into urban territory. I had the chance to speak about this subject with Glen Cook, General Manager of the Banyan Tree Shanghai on the Bund. A luxury urban resort that opened in 2012, Banyan Tree Shanghai on the Bund has quickly earned a name as one of Shanghai\u2019s most unique award-winning hotels.<\/p>\n<p style=\"text-align: justify\">I invite you to discover below my discussion with Glen around the Banyan Tree brand and their urban resorts.<\/p>\n<h2 style=\"text-align: justify\"><strong>What is the vision of the art of welcoming at Banyan Tree?<\/strong><\/h2>\n<p style=\"text-align: justify\">The Banyan Tree has heavy Thai influences thanks to the brand\u2019s origins in Phuket. Each hotel needs to localize their own arrival experience to make sure that the guest knows which country they have arrived in, and the hotel must use the best of its environment. The arrival experience starts with the design process; we make sure that the hotel looks like a welcoming place when the guest first arrives in the car.<\/p>\n<p style=\"text-align: justify\">Each guest must be greeted upon arrival, then personally escorted by a staff member to reception, and then personally escorted to their room. The entrance into the room, the sounds, the smells, the atmosphere\u2014all must be up to the standards encompassing the Banyan Tree brand that started in Thailand.<\/p>\n<h2 style=\"text-align: justify\"><strong>How do you motivate your staff to bring the best of themselves?<\/strong><\/h2>\n<p style=\"text-align: justify\">Whilst the design of the hotel is very important, Banyan Tree is not about hardware. It\u2019s not about the furniture of the hotel. It\u2019s about what\u2019s inside people\u2019s hearts and what\u2019s inside people\u2019s minds. We concentrate on daily guiding messages. We have 26 different guiding messages, and it starts with our mission statement. We make sure that our staff are aware of why we\u2019re here and what we\u2019re doing and why we\u2019re doing it. We move on to our Banyan Tree ideals, which are our values. There are 5 values we concentrate on. We have basic customer service, which we call the \u2018Banyan Tree roots of the day.\u2019 We have 15 different \u2018roots of the day,\u2019 and each day we concentrate on a different aspect of service. What we\u2019re trying to do is create a culture. We don\u2019t want to tell someone to do something; we want them to believe in what they\u2019re doing so that they do it automatically.<\/p>\n<h2 style=\"text-align: justify\"><strong>Can you describe Banyan Tree\u2019s Urban Resort theme?<\/strong><\/h2>\n<p style=\"text-align: justify\">The Banyan Tree brand is classically in remote locations and traditionally in very resort-feeling locations. Banyan Tree Shanghai on the Bund is in the middle of an enormous city, and our point of difference is our urban resort feel. When you walk around the city, you will smell the essence that\u2019s being burnt in all the public areas. We specifically tailor our uniforms for our staff to create an urban feel, and we oppose anything that looks like the staff are going to be in a corporate environment. The spa is also very important for our urban resort theme; we have essences in our spa that are completely different from business hotel spas. For instance, there is Rainmist, which is a signature touch point for a Banyan Tree Spa.<\/p>\n<figure id=\"attachment_38101\" aria-describedby=\"caption-attachment-38101\" style=\"width: 818px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-38101 size-full\" src=\"https:\/\/delporte-hospitality.com\/wp-content\/uploads\/Banyan-Tree-Shanghai-Room.jpg\" alt=\"\" width=\"818\" height=\"614\" srcset=\"https:\/\/delporte-hospitality.com\/wp-content\/uploads\/Banyan-Tree-Shanghai-Room.jpg 818w, https:\/\/delporte-hospitality.com\/wp-content\/uploads\/Banyan-Tree-Shanghai-Room-768x576.jpg 768w\" sizes=\"auto, (max-width: 818px) 100vw, 818px\" \/><figcaption id=\"caption-attachment-38101\" class=\"wp-caption-text\">Banyan Tree &#8211; Shanghai &#8211; Room<\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Interview with Glen Cook, General Manager of Banyan Tree Shanghai on the Bund Named after the Banyan tree that is celebrated for providing shelter to weary travelers in Thailand, Banyan Tree is perhaps better known today as a unique brand bringing together a family of luxury hotel and resort brands. Since its beginnings in Thailand, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":38100,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","footnotes":""},"categories":[172],"tags":[],"class_list":["post-37947","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hotel-audit-mystery-shopper"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Art of Welcoming at Banyan Tree Shanghai on the Bund - DELPORTE Hospitality<\/title>\n<meta name=\"description\" content=\"Drawing from his strategic and operational experience in luxury hotels, Laurent DELPORTE unearths the latest trends about the Art of Welcoming at Banyan Tree Shanghai on the Bund\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/delporte-hospitality.com\/en\/art-welcoming-banyan-tree-shanghai-bund\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Art of Welcoming at Banyan Tree Shanghai on the Bund - DELPORTE Hospitality\" \/>\n<meta property=\"og:description\" content=\"Drawing from his strategic and operational experience in luxury hotels, Laurent DELPORTE unearths the latest trends about the Art of Welcoming at Banyan Tree Shanghai on the Bund\" \/>\n<meta property=\"og:url\" content=\"https:\/\/delporte-hospitality.com\/en\/art-welcoming-banyan-tree-shanghai-bund\/\" \/>\n<meta property=\"og:site_name\" content=\"DELPORTE Hospitality\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/delportehospitality\" \/>\n<meta property=\"article:published_time\" content=\"2018-10-11T09:00:48+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-14T16:31:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/delporte-hospitality.com\/wp-content\/uploads\/Banyan-Tree-Shanghai-Exterior-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"818\" \/>\n\t<meta property=\"og:image:height\" content=\"614\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Laurent delporte\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@laurentdelporte\" \/>\n<meta name=\"twitter:site\" content=\"@laurentdelporte\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Laurent delporte\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/delporte-hospitality.com\/en\/art-welcoming-banyan-tree-shanghai-bund\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/delporte-hospitality.com\/en\/art-welcoming-banyan-tree-shanghai-bund\/\"},\"author\":{\"name\":\"Laurent delporte\",\"@id\":\"https:\/\/delporte-hospitality.com\/en\/#\/schema\/person\/52214e1f2397e33e406d2bbe1de33b19\"},\"headline\":\"The Art of Welcoming at Banyan Tree Shanghai on the Bund\",\"datePublished\":\"2018-10-11T09:00:48+00:00\",\"dateModified\":\"2025-07-14T16:31:17+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/delporte-hospitality.com\/en\/art-welcoming-banyan-tree-shanghai-bund\/\"},\"wordCount\":666,\"publisher\":{\"@id\":\"https:\/\/delporte-hospitality.com\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/delporte-hospitality.com\/en\/art-welcoming-banyan-tree-shanghai-bund\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/delporte-hospitality.com\/wp-content\/uploads\/Banyan-Tree-Shanghai-Exterior-1.jpg\",\"articleSection\":[\"Hotel audit\/Mystery shopper\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/delporte-hospitality.com\/en\/art-welcoming-banyan-tree-shanghai-bund\/\",\"url\":\"https:\/\/delporte-hospitality.com\/en\/art-welcoming-banyan-tree-shanghai-bund\/\",\"name\":\"The Art of Welcoming at Banyan Tree Shanghai on the Bund - 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